Product Designer (the digital kind)
– Based in Hove, UK.
– Agency and in-house since 2007.
– Specialising in functional, task oriented products.
– Advocate of autonomous teams and solid DesignOps.
Over the years I’ve added a lot of Thinking to my Doing. I’m still very much hands-on whenever needed, but I will always start with a problem statement and end goal in mind.
I’m more interested in the value proposition and measurable outcomes than the latest design trends.
I work with my clients to understand and frame business needs, define a user experience strategy and translate it into products that make sense to the user.
– Workshop Facilitation
– Qualitative User Insights
– Requirements Gathering
– Hypothesis Generation
– Brand Opportunities
– Platform Considerations
– Facilitated User Testing
– Unfacilitated User Testing
– UX Audits
– Usage Data Analytics
– User Surveys
– A/B testing
– Concepting & Ideation
– Goal-driven User Journeys
– Responsive Web Design
– Behavioural Psychology
– Interactive Prototyping
– Functional Documentation
– Team Structure
– Processes & Tools
– Design System
– Knowledge Sharing
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