Martin is a
Product & Service Designer
– Based in Hove, UK.
– Agency and in-house since 2007.
– Specialising in functional, task oriented products.
– Systems thinking applied in product and service design.
Over the years I’ve added a lot of Thinking to my Doing. I’m still very much hands-on whenever needed, but I will always start with a problem statement and end goal in mind.
I’m more interested in the value proposition and measurable outcomes than the latest design trends.
I work with my clients to understand and frame business needs, define a user experience strategy and translate it into products that make sense to the user.
– Workshop Facilitation
– Qualitative User Insights
– Requirements Gathering
– Hypothesis Generation
– Brand Opportunities
– Platform Considerations
– Facilitated User Testing
– Unfacilitated User Testing
– UX Audits
– Usage Data Analytics
– User Surveys
– A/B testing
– Concepting & Ideation
– Goal-driven User Journeys
– Responsive Web Design
– Behavioural Psychology
– Interactive Prototyping
– Functional Documentation
– Team Structure
– Processes & Tools
– Design System
– Knowledge Sharing
Making the future of Unified Communications tangible
BT Business | Telecom
BT asked Splendid to help them develop a forward-thinking concept for their new VoIP service for businesses.
Making an online casino back office future-proof and fail-safe
Claymore | Casino & Gambling
Redesigning an online casino back office from the ground up to make it highly efficient and fail-safe.
Finding product/market fit for a smart home hub
EDF Energy | Utility / IoT
Using contextual inquiry and hypothesis-driven design to explore customer value in the connected home.
How to make one of the best kitesurf trip planners on the planet
Personal project | Travel
Launched in 2013, Global Kite Spots has become one of the most visited online resources for kitesurfers worldwide.
Wealth management portal for Hight Net Worth Individuals
Tilney | Fintech
How do you increase client engagement and encourage High Net Worth Individuals to adopt digital to complement face-to-face services?